According to Korean media reported on January 16, in 2024, Blackpink will continue to dominate the YouTube platform even though they do not release as many products as other girl groups.
Blackpink has the highest YouTube views among Kpop girl groups in 2023. Photo: AllKpop.
In 2023, Blackpink focuses on developing solo careers for its members. Among them, Jisoo stands out.
Entering 2024, Blackpink renewed the group contract with the management company YG but did not sign an individual contract.
However, they continue to work together and are expected to have group products in the near future.
According to Korean media, in 2023, Blackpink will be the girl group with the highest number of YouTube views in the world in 2023 and ranked third in the top 10 global artists with 4.05 billion views.
This achievement demonstrates Blackpink’s global position when last year, the group did not release an album and only released one song, The Girls, to promote the video game Blackpink: The Game.
This shows that their views on YouTube come from the number of people listening and reviewing old songs and MVs.
Blackpink also demonstrated their “dominance” on YouTube, being currently the first and only artist to reach 90 million subscribers. In addition, the group is also the first artist in the platform’s history to surpass a total of 33 billion views and the only K-pop artist to achieve this achievement.
This achievement not only helps Blackpink surpass current prominent KPop girl groups such as TWICE and Red Velvet, but above all, they also surpass BTS – the global boy band.
After officially re-signing the group contract with YG in December 2023, experts predict that Blackpink will release a new album and a large-scale world tour in 2024, the release date may fall on fourth quarter of this year.