The future of Blackpink when members "race" to open their own company

News1 predicts that Rosé may be the last member of the Blackpink group to announce the establishment of her own company after her personal contract with entertainment company YG Entertainment ends.

Last December, YG Entertainment made an official announcement about the contract between them and Blackpink members. Accordingly, the general activities of the Blackpink group are still managed by YG Entertainment, but the activities of each group member will be decided by them.

Immediately after that, Jennie and Lisa both announced the launch of their own companies, directly managing their personal artistic activities. Jisoo is also said to have established a personal brand with her brother’s company called Blisoo. Korean media predicts that Rosé is also preparing to establish her own management company.

Korean media predicts that the Blackpink group will hardly have joint activities in 2024 (Photo: Newsen).

The launch of entertainment companies such as Jennie’s Odd Atelier and Lisa’s LLOUD excited Blackpink fans. However, there are also concerns about the future of the famous Korean girl group.

According to News1, the Blackpink group cannot return in 2024 because the members are prioritizing their personal career development.”It will be difficult to see all Blackpink members this year. All members have the desire to take on new challenges. However, because the members are aware of fans’ expectations for Blackpink group, so discussions about the group’s common activities will take place periodically,” an expert said.

As for YG Entertainment, the company refused to comment on the media’s comments. They said, “We’ll talk about this later.” Late last year, some sources said that the Blackpink group planned to release a new album and have a tour in 2024.

However, recently, fans have also witnessed the dynamic activities of Blackpink members as individual artists.

Jennie actively participates in entertainment shows on television, guesting on the show The Seasons: Red Carpet with Lee Hyori and announcing her plans to release a personal album in 2024.Lisa focuses on artistic activities abroad. Last January, she was invited to perform at the Yellow Pieces Gala 2024 charity art show hosted by the First Lady of France.

Upcoming, Lisa will participate in part 3 of the movie The White Lotus produced by HBO. This is the first time the “youngest member” of the Blackpink group has tried acting in a movie.
Rosé is the remaining member of Blackpink who has not yet made an official announcement about her personal activities (Photo: Instagram).

Jisoo also focuses on her work as an actress. The beautiful female singer is filming for two new movies, Omniscient Reader’s Viewpoint and Influenza.As for Rosé, the female singer is preparing to return with an upcoming song called Vampirehollie. Some sources say that in 2024, Rosé will release a personal album and invest in the fashion industry.

Blackpink is a famous Korean girl group, officially debuted in 2016 and under the management of entertainment group YG Entertainment. After 8 years of operation, Blackpink has become a global girl group with 5 MVs with more than 1.3 billion views on YouTube.

The group also achieved a notable achievement by topping the US Billboard 200 chart and the UK’s Top 100 official album chart and was the first Kpop girl group (Korean youth music) to achieve this achievement.

The Born Pink group’s second global tour, which just ended in September 2023, brought in nearly 265 million USD in revenue. This number makes Blackpink the girl group with the highest touring revenue in world music history.

The 4 members of the group including Jisoo, Jennie, Rosé and Lisa have all made a name for themselves in both the music and fashion fields.YG Entertainment’s success in renewing contracts with Blackpink group members has helped this company’s operations improve significantly. Since December 2023, YG Entertainment’s stock price has maintained stability.

In addition, YG Entertainment also focuses its efforts on developing new faces instead of focusing entirely on Blackpink as before. Since the end of 2023, they have introduced the “rookie” group Baby Monster. This February, Baby Monster will release a new song with all the members.In addition, YG Entertainment also urgently posted notices recruiting trainees around the world with the ambition to “change blood” for the company.